by Kathleen Gage | Oct 30, 2017 | Vegan Visibility Blog
One of the most common mistakes I see authors, speakers and consultants make is to not focus on visibility. For some reason, they think all the need to do is have the “thing” such as a book, speech or service, and somehow, someway, people will discover...
by Kathleen Gage | Oct 18, 2017 | Uncategorized, Vegan Visibility Blog
There’s no argument from those in the know when it comes to securing a publishing contract and selling books. Many decisions are made based on an author’s platform. Even if you self-publish, you need to build your platform. Your author platform is how you...
by Kathleen Gage | Oct 17, 2017 | Vegan Visibility Blog
The dream of many authors is to get an agent and a contract (and advance) from one of the big five publishers. If you want to increase your opportunity with your book, you need to have an author platform. Simply put, a platform is where you are visible with great...
by Kathleen Gage | Oct 16, 2017 | Vegan Visibility Blog
Conversion funnel. Sales funnel. Marketing funnel. As an author, it’s to your benefit to know what these terms mean. A funnel (regardless of whether it’s called conversion, sales or marketing) is the term that applies to a process you take subscribers,...
by Kathleen Gage | Oct 13, 2017 | Vegan Visibility Blog
As an author, one of the most effective ways to gain market visibility is with podcast shows and radio interviews. The beauty of interviews is they can be done from the comfort of your home. You don’t need to dress up for over the phone interviews. You simply show up....
