It’s one thing to sell books. It’s something completely different to know your book can open lots of back-end opportunities like speaking engagements, coaching and consulting opportunities and interviews.
With my book, Power Up for Profits, not only did I make thousands of dollars on the front end from direct sales, I made hundreds of thousands on the back end because of the doors the book opened up.
Books Alone Rarely Make Enough Money
Books, in and of themselves, rarely make enough for an author to claim financial success. The back-end opportunities are where the real money is.
Yet, most authors don’t know how to find these opportunities.
Some of the revenue streams are speaking engagements, consulting gigs and coaching clients.
Depending on who your sweet spot readership is, one avenue that might reap huge benefits, and create great financial rewards, is LinkedIn.
What is LinkedIn?
LinkedIn is a social networking website geared towards professionals such as corporations, management, executives and nonprofits.
If any of these are in your wheelhouse of clients, you would be wise to learn how to optimize all that LinkedIn offers.
LinkedIn offers instant access to a network of people in specific fields and industries. With great search functions, you can search for new opportunities in a very targeted way.
One of the best features of LinkedIn is the ability to generate sales leads. However, there are specific ways to optimize your efforts.
Here’s What LinkedIn is About
According to the information listed on their site, “LinkedIn is the world’s largest professional network with hundreds of millions of members, and growing rapidly. Our mission is to connect the world’s professionals to make them more productive and successful. We can help you:
- Establish your professional profile and control one of the top search results for your name.
- Build and maintain your professional network.
- Find and reconnect with colleagues and classmates.
- Learn about other companies, and get industry insights.
- Find other professionals in the same industry using groups.
- Share your thoughts and insights through LinkedIn’s long-form publishing platform.
- Tap into the knowledge of your network.
- Discover new career opportunities by searching for jobs.
As an author, consultant, coach or speaker, there is ample opportunity when you tap into the incredible community on LinkedIn.
Each Contact Worth $58.20
In a recent conversation with my friend and colleague, Janis Pettit, it turns out every contact we have on 
LinkedIn is worth an average of $58.20 each. Can you imagine?
Compare that to the typical email subscriber, who is worth an average of $1 to 5 each for most people. The difference is in the quality of connections you make on LinkedIn if your clients are other businesses.
Janis started gathering case studies on the amazing results she was getting generating leads for her clients using LinkedIn, and she wants to show you how you can do the same.
According to Janis, authors are sitting on a gold mine with LinkedIn. If you, as an author, speak to corporate audiences, imagine the wealth of opportunity LinkedIn offers… when you know how to tap into it.
Not sure?
On Thursday August 17th Janis is doing a full out training with her partner Jeff Smith,
one of the top LinkedIn Experts.
How to Get 3 or More Lucrative Clients a Month using LinkedIn
Go here to discover everything they’re covering during this webinar http://www.powerupforprofits.com/janis
For any expert, consultant, coach or business owner, this is going to blow you away. This is a TRAINING EVENT. You will leave with a LinkedIn lead generation system you can use right away.
They’ll even show you a case study of someone that generated $70,000 in a few weeks! While that may not be typical, would even a portion of that help you out?
Check out the training. There’s no charge to join in. http://www.powerupforprofits.com/janis
I have 3600 contacts. Who will send me a check for $208,800?
Nobody Bill. That’s actually kind of funny you would ask that. LOL
Seriously, it’s about applying proven strategies that obviously work for many people. My recommendation, sign up for the webinar to learn what you can to optimize your LinkedIn opportunities.
I can see how this would work for non-fiction writers, but how would it work for those of us who write fiction?
It may not work for fiction writers. My recommendation is to sign up for the webinar to learn what you can from the LinkedIn experts. They may have a great solution.