If you have been in business for any length of time it’s likely you have heard you should know who you do business with. You should know who your ideal client is and something about them.
One way to discover more about your customers (and potential customers) is to survey them. Polling or surveying your network is an important element of of having a successful online business and should be done at least once a year.
For anyone new to the process of surveying, there is a great tool you can use called Survey Monkey. To see what is possible, visit www.surveymonkey.com. You can conduct an online survey with up to ten questions for free. There are upgraded versions, but to get started this is a great way to go.
In success,
Kathleen Gage
The Street Smarts Marketer