productsI just finished interviewing an expert who works with experts who want to dominate their market. I asked Greg, “What’s one thing you can recommend to any entrepreneur who wants to build their business?”
“When you’re an expert, do all you can to gain celebrity status within your market,” he replied.
“Okay. That’s great, but how does an expert do that?” I prodded.
“By creating signature products and getting lots of media, both traditional and online, as possible,” he calmly responded.
He went on to say, “Far too many people think they need hundreds of thousands of followers to make a dent. This is not true. You’re better off having a very defined niche and going deep into that market. But you definitely need information products.”
If you’re an expert and you have yet to create your first information product, isn’t it time to start?
Here’s a very simple strategy to get your first product off the ground in record time.

  • Find an expert you can interview
  • Record the interview
  • Turn into an MP3

It’s really that simple to create a product. But obviously there’s more to it than just recording one expert. And then comes the marketing and selling.
Want to learn more? Join me for a free webinar on product creation happening Thursday, August 28th at 10 a.m. Pacific.
If you have a few products, but results with sales are lukewarm at best, this webinar is definitely for you.
Put 90 minutes aside because I’m going to cover a lot of information about how to get your products started and to market and sell them once and for all.
Register now while it’s fresh on your mind.
Isn’t it time to carve out a place for yourself as the expert you know you are?
Now is the best time to dig in and get your products to market. I will show you exactly how.