Do you ever get done working on sales or marketing copy and feel “icky,” like you need to take a shower? Traditionally, direct response copywriting – sales copy designed to get people to take action – is based on fear. It taps into fear, worry, guilt, shame, etc. to get people to buy. But it doesn’t have to be this way! My friend and colleague, Michele PW, Your Ka-Ching Marketing Strategist, is on a mission to teach conscious entrepreneurs and experts how to write effective sales copy that is based in LOVE and inspires, attracts and invites people to take action – rather than using fear or shaming them into it. When you implement what you learn, you’ll discover that you attract more of the RIGHT clients for you – and your business and brand grow effortlessly! Get your FREE copy of her new book, “Love-Based Copywriting Book: Write Copy That Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients”! CLICK HERE
Free Book that Teaches How To Write Sales Copy That Aligns With Your Values!
Effective marketing copy – also known as direct response copywriting – works by triggering emotions in prospective buyers. But that doesn’t mean it has to use fear or shame people into buying, as so much of traditional marketing copy has. If you’re a conscious entrepreneur whose core message is based in hope and love, then I have great news. You CAN learn how to write effective marketing copy that is in complete alignment with your love- and hope-based business values!
My friend and colleague, Michele PW, Your Ka-Ching Marketing Strategist, is on a mission to show conscious entrepreneurs and experts just like you that you don’t have to feel “icky” or slimy when you write your marketing copy.
In fact, she says that when you write copy that presents your product or service as a solution to a prospect’s current pain, you invite and inspire them to move forward with you, and experience a transformation. The result: You feel authentic and in integrity, and you and your clients truly enjoy working together. And there’s an added benefit: Your brand shines because you’re spreading a message of hope and love, rather than one of fear.
Michele has written a brand new book that outlines exactly how to implement love-based copywriting, including where to replace fear with love, real-life examples of each type of copywriting, and resources to help you get started. I’d love for you to read it! It’s called, “Love-Based Copywriting Book: Write Copy That Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients”! And from Aug 2-Aug 6 you can get your copy for FREE! CLICK HERE
