Every book has what is called a hook. Most books have multiple hooks. Do you know what the hooks for your book are?
Check out this short video on how I found the hook for a book on organic eating in a book I recently received from the author.
 

I do NOT benefit from any sales of this book. So if you think I used this book as the example because I will benefit financially … wrong!
I used this book to show you how easy it actually is.
What do you do to find a hook for your book? Comments and insights welcome.