Get on the platform. Give an incredible presentation. Make a boatload of money selling your products and services on the back-end.
Can it really be this simple? Actually yes…when you know what you’re doing and you have the correct mindset.
Experts around the globe are making incredible livings by getting in front of audiences who are eager to hear what they have to say and learn from them. But it takes more than simply getting on the platform to realize how profitable speaking can actually be.
Before getting into what to do, let’s look at why getting on the platform is such an incredible way to build a business, especially for soloentrepreneurs, small business owners, speakers, coaches, consultants and authors.
You are able to:
- Share a message
- Start a movement
- Position your expertise
- Reach lots of potential “sweet spot” clients at once
- Make money …. and lots of it
The fact is, more every day there is an increase in business speaking opportunities. According to Convention Industry Organization 205 Million people in the United States attend 1.8 million conventions, conferences, trade shows and exhibitions, incentive events and corporate/business meetings each year.
Imagine getting just a teeny bit of these opportunities. Fact: seasoned speakers often have more than enough opportunity to pick and choose where they want to speak. Yet, it’s not simply a matter of sitting back and waiting for the flood gates of gigs to flow in. Regardless of how much experience and time in the industry a speaker has, he or she must be proactive in creating opportunities.
One of the best ways is to host self staged events. Actually, self staged events are on the rise and very, very profitable to solo entrepreneurs and experts in various fields.
Simply put, a self staged event is where you create your own speaking engagements. Hands down, these can be one of the most profitable and flexible types of events for any experts.
When you host your own events YOU decide on the date, location, topic, content and back end offers. There’s a lot to be said for this kind of flexibility.
With the last few events I hosted I generated over six figures in each one. You read right; six figures more than once.
Here’s the thing though; you can learn all the techniques, strategies and formulas for becoming a successful speaker, but if you don’t have the right mindset, it’s all for naught. You absolutely must have a mindset that supports your vision of what is possible.
Want to learn how to host profitable events AND develop an unstoppable mindset for success as a speaker? If yes, get my FREE Kindle book – Power Up Your Sales: Generate Leads for High End Sales Through Public Speaking. Click here.
Planning your speaking engagements
As you move into 2016 here are a few questions to ponder.
- What do you already have booked?
- Where would you like to speak?
- What events can you host to serve your market?
- What groups and associations can you speak for?
The more you plan this out the more you can fill your speaking calendar.