“How do you expect to make money if you don’t have anything to sell?” Believe it or not this is a question I frequently ask people.
I am amazed at how often someone will tell me they are not making any money by using the Internet in their business and when I ask them what products and services they have available for people to purchase they tell me they don’t have any.
How in the world does someone think they are going to make money if they have nothing for people to buy? Let’s get real. You cannot expect people to give you money if you have nothing in exchange for the money.
Seems like common sense and yet, this is not an uncommon scenario.
Another common scenario is developing products and services in a vacuum. What I mean by this is someone will spend time developing something they will attempt to sell before investigating if there is a need or want.
This is another huge mistake. How in the world can you know what to develop if you have not taken time to check with what your market is willing to pay for?
A very simple way to do this is with a short survey. To see how simple the survey can be click here.
Once you find out what people want you can more efficiently (and cost effectively) develop products and services to meet their needs.
To put time into development before you know what your market wants is like putting the cart before the horse. You likely will not get very far and you will literally be spinning your wheels.